Uncategorized – Web Of Comms

Unlocking Lasting Change: When Nudging Meets Hooking

Unlocking Lasting Change: When Nudging Meets Hooking The Tale of Two Attempts I’d tried to meditate more times than I can count. First attempt? I went all in. Downloaded a sleek meditation app, set ambitious daily goals, even bought myself a ridiculously fancy cushion (because surely that would make me consistent). The app had it all — […]

Posted by liralirap

Alstrong spotted: Ingredient branding in the B2B space

How do you create awareness in a low involvement B2B category of aluminium cladding used in architecture and interior designing. A campaign that celebrated the usage of the brand Alstrong in places you do not think of - or even associate it. From ATMS, to metro stations to airports, buildings etc. ALSTRONG SPOTTED!

Posted by liralirap

Vaccinate your life with the Bhagavad Gita

To make the most out of the vaccination drive during COVID, and to promote people into getting vaccinated, ISKCON ran a campaign to vaccinate the soul.

Posted by liralirap